Overview of Marketing Department
The Department of Marketing launched its academic activities on 7th September, 2015, with 75 students at Islamic University. Now, the department has almost 300 students. The Department is empowered to teach the BBA and MBA degrees in accordance with the rules and regulations of the Islamic University. It also offers academic programs leading to the award of a doctoral degree and a Master of Philosophy degree. Normally, classes are conducted using the lecture method. Along with Lecture Method, Case Study, Problem Solving, Group Discussion, Business Game, Role-playing and Documentary Film Projection are also used to integrate theoretical knowledge with the practical knowledge. In addition, the department also organizes industry visits, study tours, Conferences, seminars, etc. The department's name, Department of Marketing, now reflects a fundamental shift in teaching-learning methods to meet the growing demand for job-oriented business education and to equip graduating students to face the challenges of the competitive new-millennium world. The department is connected with all other public universities at home and abroad. The Marketing Department has established a club to enhance creativity and leadership skills among the students. The motto of the club is “A Holistic Platform for Creativity, Innovation and Leadership”. The Department of Marketing is located in the Faculty of Business Administration Building on the ground Floor. It is within yards of the University Gymnasium and the Central Mosque. The Central Library of Islamic University is just a five-minute walk from the department. The department is well connected by Wi-Fi.